Bobby Kotick: How He Built Activision Blizzard

Bobby Kotick: How He Built Activision Blizzard The Activision Blizzard story should have been a cautionary tale for the video game industry. In the late ’90s and early 80s, Activision, the world’s leading publisher of video games, was in the midst of a time of quick growth. The company had released two sequels to its successful arcade games Call of […]